Aspect is a progressive, flexible and commercially aware group that offers the full range of landscape and ecology related planning advice to the development industry and to a wide range of clients from blue chip-multinational companies to government departments to small scale developers.
As a new business start up Aspect required a full brand and corporate identity package this included a corporate identity, corporate web site and stationary.
Web Eminent created two distinctive corporate identities for the two facets of the company that being Aspect Landscape and Aspect Ecology. This was then applied across a range of stationary, marketing collateral and ultimately a web site.
Being a new business start up it was key to get the brand out there in the market place so attention to SEO (Search Engine Optimisation) was necessary to leverage the awareness of the business through the web site.
The structure of the web site was key in delivering Apsect's offering with a focus on the company's employees and their expertise in the field. Case studies were used to demonstrate the services that they offer and highlight their extensive client list to further boost their profile.
- Search engine ranking enabled visibility across the web
- Increased site traffic month on month
- Strong corporate identity reinforced their position with the market place and was easily transferable across online and offline media
Aspect Landscape Planning
Corporate Web Site, Branding & Identity